Technology

Consumers don’t know how to be entertained by only one thing at a time anymore. We’re constant consumers of content, and that’s made it harder for marketers and advertisers. ... More

Spotify, the popular music streaming app with 75 million users, wants to ramp up its profile as a platform for more than just music listening. And to that end, it has linked up wit... More

Smart tracking devices are proliferating rapidly. They are already in our theme parks, our homes, and our cars. And they are coming soon to more sophisticated domains, such as heal... More

In the never-ending battle between pirates and game makers, it often seems like the pirates have the upper hand, releasing DRM-breaking cracks within hours or days of a game's offi... More

If you’re in the middle of creating what could well be Hollywood’s most ambitious consumer virtual reality project yet, you’d think having a concrete plan for how to get from... More

IBM wants its thinking supercomputer Watson to help you get in shape. In a speech at the International Consumer Electronics Show in Las Vegas, IBM CEO Ginni Rometty — the first I... More

Sophisticated technology has helped email marketing evolve by giving more people access to email in a multitude of places at any time of day. Think about your first email experienc... More

Ad targeting is moving into a new area: moods. Snickers maker Mars is mining behavioral data to pinpoint people at their weakest moments for snacking: being happy, bored or even st... More

Once upon a time, companies built huge proprietary systems to track their customer information, content, accounting, business intelligence and every other business function you can... More

How many delivery drivers have iPhones? Actually it seems to be quite a lot. What is surprising is how many apps are in existence already to help delivery drivers with their job,... More

Although the smartwatch was introduced to the electronics world as early as 2001 with the IBM WatchPad, we’ve only been at the doorstep of its maturation for a few years now with... More

future NFL fans could put themselves themselves in the middle of a highlight reel as their favorite player or walk amongst their team as they leave the tunnel and head to the field... More

The case for social media as a discovery tool isn’t clear-cut. Facebook and Twitter are the dominant promotional outlets for many podcasters. But the shows themselves—mostly lo... More

3. Some organisations will understand but many will continue to be confused. Inadequate backup and archive strategies will still be commonplace. And who can blame them? Old school ... More