Tag Archives: youtube

YouTube wants to pull in even more dollars from TV ad budgets — and this year, for the first time, the streaming giant is holding its annual sales pitch event for marketers the s... More

YouTube is not only a streaming video juggernaut that continues to report mind-bending growth, it is also turning into a key rival to the paid services that dominate the conversati... More

The latest gold rush in digital video? Short, shareable video clips — like those popularized by Vine half a decade ago, before Twitter shut down the Vine app.... More

With more people in their living rooms streaming shows and movies during the pandemic, the connected TV space has seen astronomical growth.... More

The Eifel Grand Prix, held on 11th October, was streamed for free on the global motorsport series’ official channel in Germany, Switzerland, the Netherlands, Belgium, Norway, Swe... More

Each month, more than 100 million U.S.-based users watch YouTube content on their TV screens. That stat was chief among the figures YouTube revealed this morning at Brandcast, its ... More

YouTube is making it easier to navigate longer videos with its new “chapters” feature, the video streaming site announced. After receiving positive feedback on chapters during ... More

YouTube TV subscribers will finally be able to tune into ViacomCBS’s BET, Comedy Central, MTV, Nickelodeon and eight other cable nets starting this summer. Under an expanded, mul... More

With COVID-19 shuttering film fests worldwide, YouTube has stepped in to launch a 10-day digital film festival this spring with 20 partners — streaming free to cinema fans everyw... More

YouTube will limit streaming in European countries to standard-definition video by default, following a similar move by Netflix to curtail bandwidth usage across the continent amid... More

That YouTube makes so much money isn't exactly surprising, particularly with so many users. In fact, what is perhaps unexpected to those of us raised on TV is that Instagram makes ... More

YouTube Music and YouTube Premium together have more than 20 million paying subscribers, and YouTube TV — Google’s over-the-top subscription TV service — has more than 2 mill... More

YouTube wants to help creators who use profanity — or otherwise produce videos that are deemed “advertiser unfriendly” — to make more money: The video giant has launched a ... More

YouTube has been positioning itself for another run at the crown. Juiced by the impending arrival of Google Stadia, the company’s first foray into cloud gaming, YouTube’s been ... More

Google is expanding its network of shoppings ads to the YouTube mobile app, hoping to capitalize on the evolving relationship consumers have with the video platform. Nicky Rettke, ... More

Six-figure deals for filming everyday trips to the store? It's enough to lure high-profile celebrities to the platform, but the global audience and creative freedom (plus ad revenu... More

Did Major League Baseball’s first batch of exclusive game broadcasts on YouTube knock it out of the park — or were they just a decent digital at-bat? Overall, across 13 MLB gam... More

Currently, advertisers have been forced to manage separate campaigns for 6-second bumper ads, skippable in-stream ads, and non-skippable in-stream ads. The new product now allows t... More

YouTube is making it harder to get verified on its platform, a move that is expected to strip a number of creators of the status. The platform published a blog post Thursday announ... More

YouTube is going for broke in an increasingly competitive market for streaming subscribers by lowering its paywall for new shows during a limited window to maximise audiences. The ... More