Analytics

SAP announced the SAP Analytics Cloud solution is now certified by the International Business Communication Standards (IBCS), empowering self-service users to easily build IBCS-com... More

Cisco and TIM, the leading service provider in Italy, announced a major agreement aimed at accelerating Italy’s digitization at Mobile World Congress. The two companies are engag... More

Telenor Group and Cisco announced they have signed a Joint Purpose Agreement (JPA) to collaborate on enhancing end customer experiences with data analysis, IoT, Smart City, and sec... More

5. Virtual reality advancements in the retail world - Big data and virtual reality are two of the biggest technological innovations in the world right now, and their connection onl... More

Michael Saylor, CEO, MicroStrategy: "The impact of analytics across operational, identity, and access data cannot be overstated. With the addition of Usher real-time identity telem... More

1. Contextual Targeting - The methods by which businesses harness data to target customers and to understand (and ideally improve) the customer experience are expanding. Analytics ... More

Teradata has again been positioned in the Gartner, Inc. 2018 Magic Quadrant for Data Management Solutions for Analytics1 issued February 13, 2018, by Gartner analysts Adam M. Ronth... More

The clearest and most-unequivocal proof that the enterprise-cloud business has grown up and is fully ready for industrial-strength deployments is the recent pledges from top execut... More

Data analytics, big data and artificial intelligence are widely seen by banks, manufacturers and technology firms are part of a “continuum” as they begin to derive value while ... More

Snapchat expanded its Marketing API program today so that any tech vendor, agency or brands can plug into the app to purchase, run and track ad campaigns programmatically. Up until... More

Together with social, mobile and cloud, analytics and associated data technologies have emerged as core business disruptors in the digital age. As companies began the shift from be... More

IBM is the latest to catch the bug for refactoring the bundling of its analytic platforms into three broad bundles covering database; data governance and integration; and data scie... More

Many streaming video companies have been looking to artificial intelligence (AI) as one way to address the changing needs of their audiences, and that is a trend expected to contin... More

David Jonker, SAP: "We’re aiming to personalize customer engagement through content. We’re at an early phase of the project. Visitors don’t see it in action just yet, but the... More

YouTube is expanding its Super Bowl playbook this year. For its 11th annual AdBlitz, its hub of Super Bowl-related content where brands advertising with Google can post their spots... More

The role of location signals to power real-time ad targeting, social media analytics, and Connected Intelligence voice-activated assistants has become an integral part of all marke... More

Apple has launched Apple Music for Artists, a dashboard designed to provide acts with hundreds of data points giving deep analytical insight into their fans’ listening and buying... More

Spotify was an early mover in programmatic audio, and it’s taking that momentum into 2018. “Marketers are moving so much money to programmatic. We’ve seen that channel explod... More

Improving forecast accuracy, optimizing transportation performance, improving product tracking & traceability and analyzing product returns are the use cases providing the greatest... More

Manufacturers, distributors and retailers continue to shift to digital as a way to improve visibility and improve efficiencies. Experts say 2018 will be another year of transition ... More