Smart News Headlines
Adobe Launches Commerce Cloud That Connects Ecom Data to Ad Products (AdExchanger)
Adobe has launched a cloud product suite for retail and ecommerce technology services. The Adobe Commerce Cloud is the fourth Adobe cloud offering, joining the Experience, Advertis... More
MarkLogic Enhances Data Hub With Embedded Machine Learning for Smarter Data Integration (SCN)
MarkLogic announced Embedded Machine Learning and other features in the latest versions of the enterprise-grade MarkLogic Data Hub 5.0 and the MarkLogic 10 multi-model database. Th... More
Real-Time Data Fuels Customer Experience Management (CMO)
While it’s clear that businesses compete based on customer experience, a good deal of uncertainty exists about what an effective customer experience management (CXM) strategy loo... More
With the Power to Change the World, Here’s Why the U.S. and China are Fighting Over Our 5G Future (SCMP)
With so much at stake, maybe it’s no surprise that China and the US are now locked in a titanic struggle over leadership of the 5G race, as billions of dollars of economic benefi... More
SAP Paves the Path to Create Outcome-Based Intelligent Enterprises with Experience Management (SCN)
SAP has ushered in a new era in the way consumers and enterprises interact with each other. Just three months after completing its acquisition of Qualtrics, SAP has rolled out 10 n... More
Why You Must Pair Data With Human Creativity (Raconteur)
The ‘data versus humans’ conflict is one that many organisations face, but companies must realise that software is no replacement for creative decision-making.... More
The Key to Unlocking the Power of AI: Data Trading (Forbes)
One of the major hurdles companies face in transforming to a Digital Supply Chain is their inability to get data from customers and suppliers—or even from other departments in th... More
How Google’s Privacy Moves Will Spur Changes to Ad Tech (Digiday)
Google’s latest anti-tracking privacy tools update hold the potential to remake the world of digital advertising — and entrench power with its powerbrokers.... More
Instagram Bringing Shoppable Influencer Posts to Your Feed (Variety)
Get ready for Instagram influencers to peddle more stuff to you: Facebook is set to announce at its f8 developer conference in San Jose, Calif. Tuesday that Instagram is rolling ou... More
What is Operationalized Analytics? (DXC Technology Blog)
Organizations with a high “Analytics IQ” have strategy, culture and continuous-improvement processes that help them identify and develop new digital business models. Powering t... More
How Small and Midsize Businesses Can Extract Greater Value From Their Data (Digitalist)
Consolidate data into a single data lake to avoid data sprawl. As companies grow into Big Data maturity, deployments of Hadoop and other Big Data technologies spring up along the w... More
Applicaster CPO Devra Prywes Talks Technology, Data, Marketing (MarTechSeries)
Prywes: "The rise of Connected TV has opened up a growing channel for media companies, advertisers and marketers to access a new layer of consumer data and insights. I’m especial... More
Using AI for Metadata Creation (CMS Wire)
High quality metadata plays an outsized role in improving enterprise search results. But convincing people to consistently apply quality metadata has been an uphill battle for most... More
Featured Jobs: SoftServe; Infosys; Wasabi
Research and Design Strategy Director — Austin — SoftServe Lead Data Scientist — Santa Clara, CA — Infosys Communications Manager — Boston — Wasabi Click here to vie... More
From Abstraction to Visualization – Tackling Data in New Media Workflows (Western Digital Blog)
The media & entertainment workflow is becoming increasingly complex. New digital formats, collaborative tools, and data-intensive applications have changed everything from the crea... More
Disruption and Opportunity: Advanced Analytics, Automation, AI in Digital Media (Digitalist)
Just a few decades ago, futuristic science fiction movies were peppered with interactive advertising that recognized individuals as they roamed the streets and played personalized ... More
How to Improve Supply Chains With Machine Learning: 10 Proven Ways (Forbes)
Machine learning algorithms and the models they’re based on excel at finding anomalies, patterns and predictive insights in large data sets. Many supply chain challenges are time... More
The Newfound Power of DAM (CMS Wire)
While the future bodes well for managing digital assets, we need to recognize that change is coming and DAM must now be seen as more than just DAM — it's a critical component of ... More
World Password Day: Is it Time to Do Away With the Traditional Password? (Verdict)
We’ve all heard the advice – don’t use the same password for two services; don’t use simple or frequently used passwords; use special characters and numbers. Yet, according... More
To Improve Customer Experience, Embrace the Outliers in Your Data (Kellogg Insight)
Companies are increasingly turning to data science to better understand how customers interact with their products and services. And with good reason. A 2018 survey found that 58 p... More