Tag Archives: Whip Media

To remain competitive in today’s market, media and entertainment companies need a flexible, data-fed, insights-driven licensing solution that links consumer behaviour with conten... More

At the March 16 Smart Content Summit event, Sherry Brennan, EVP and GM of content licensing for Whip Media Group, will share insights into how the shift to direct-to-consumer doesn... More

Multinational streaming competitors are making inroads in Latin America over European markets like France and Spain, aiming for a portion of the projected 110 million potential sub... More

Multinational streaming competitors are making inroads in Latin America over European markets like France and Spain, aiming for a portion of the projected 110 million potential sub... More

New tools are making it possible to determine what content has the greatest chance to be successful and can significantly help the media and entertainment industry make the right d... More

Food, travel, and home design media company Tastemade has picked Whip Media and its data performance tracking solution for linear free ad-supported streaming TV (FAST) to gain bett... More

Trying to decide which content to license, and which to leave in the vault, shouldn’t have to be crapshoot. Thanks to new tools available today, it doesn’t need to be. At �... More

In this newly created role, Hastings will Lead Whip Media's global sales strategy and expand company's global content licensing solutions into new markets. (more…)... More

The company has unified brand identity as it enters a new phase of product innovation and accelerated growth. (more…)... More

Media veteran and former Fox executive will lead Whip Media’s transformative data-driven licensing platform. (more…)... More

The new year continues to usher in great television! With a rise ratio of 100%, Netflix crime-drama Lupin makes a strong debut at No. 1, just barely beating the release of docuseri... More

There’s no question that direct-to-consumer streaming has upended the entertainment world, especially on the licensing front. With rising costs, limited inventories, more competi... More

Machine learning-based intelligent metadata solutions provider GrayMeta has been recognized as a strategic supply chain partner by data-driven content value management platform pro... More

Independent multi-platform media firm Shout! Factory has tapped content value management (CVM) platform specialist Whip Media Group to provide real-time performance data to its par... More

Now that audiences have become so fragmented and there is so much more competition than ever before for their screen time, grabbing a viewer’s attention — and keeping it — by... More

There’ more competition than ever before for viewers’ screen time, and in this increasingly crowded market, getting the user’s attention — and retention — when the audien... More

With NBCUniversal’s new service Peacock seeing a soft launch for Comcast Xfinity X1 and Flex subscribers Wednesday, Whip Media Group set out to see if this latest entry in the st... More

The social distancing being used to fight the coronavirus has led to not only increased TV viewing, including binge watching, but it has redefined the viewing landscape, according ... More

LOS ANGELES — Dave Cornella, SVP of global strategic accounts for Whip Media Group, looks at the streaming landscape today, and sees a problem. “If you look at our industry ... More

Insightful data that goes beyond traditional viewership metrics can significantly help the industry make smarter content choices and also give consumers more of the type of content... More