Smart News Headlines
Adobe, Marketo are Accelerating Account-Based Experiences (Adobe Blog)
It’s simple: If you don’t have insight into what works, it’s virtually impossible to replicate your success or to dodge missteps in your marketing campaigns. It sounds fairly... More
Western Digital Aims to Help Rethink Unstructured Data Storage (CW)
Drive giant Western Digital has launched an open source initiative to allow the development of software-defined storage aimed at storing large volumes of relatively unchanging unst... More
Why Your Enterprise Data Strategy Should Be a Hybrid (Digitalist)
Many enterprises are still finessing their data strategies, and more often than not, organizations are comparing data warehouses and data lakes as stand-alone solutions. To that I ... More
Featured Jobs: EY; BeBanjo; Adobe
Manager, Data and Analytics — NYC — EY Sales Manager — Santa Monica, CA — BeBanjo Sr. Software Engineer — San Jose, CA — Adobe Click here to view all available jobs... More
Where to Focus for the Next Decade of Enterprise Analytics and Mobility (MicroStrategy Blog)
According to the World Economic Forum’s Future of Jobs Report, the top 5 trends set to positively impact business growth through 2022 are (1) the increasing adoption of new techn... More
How Amazon Recommends Movies on Prime Video (Variety)
Amazon worldwide consumer CEO Jeff Wilke gave attendees of the company’s Re:Mars conference a look behind the curtain of content recommendation for Prime Video Wednesday, explain... More
Infosys, Microsoft to Accelerate Digital Transformation, Innovation in Smart Buildings and Spaces (SCN)
Infosys announced a collaboration with Microsoft to deliver smart buildings and spaces solutions for the architecture, engineering, construction, facilities management and real est... More
The 20 Most Important Pursuits of Next Year’s Winning CMOs (Forbes)
Today’s CMOs are a stark contrast of what they were even just a decade ago. Instead of being holed up in their offices working with advertisers, modern CMOs have their hands in n... More
Integrate to Innovate: MarkLogic Customers Lead the Way (MarkLogic Blog)
Organizations in every vertical industry are at a crossroads. Move to the cloud or risk being left behind? Digitally transform or stagnate and lose their competitive positions? Int... More
Rethinking the Role of Chief Data Officer (Forbes)
It’s safe to say that a flood of data—250 billion terabytes created every day—has swept the chief data officer into the C-suite. Today most business leaders view the CDO as a... More
Unleash the Power of Data into Your Digital Strategy (Adobe Blog)
With the explosion of connected devices and digital interfaces, the amount of unstructured data available to every brand is increasing exponentially.... More
How Embedded Analytics Help Tame Supply Chain Volatility (Digitalist)
When it comes to managing your supply chain, volatility and uncertainty have become a fact of life. From Brexit to U.S./China trade tensions to weathering unpredictability in the a... More
Transforming Data Into Revenue (Data Economy)
It is predicted that, by 2020, there will be an astonishing 4300% rise in the volume of data generated annually. Companies that are already producing large amounts of data are faci... More
Featured Jobs: TiVo; Spotify; Fortium
Principal Engineer, Software Development (Metadata) — Durham, NC — TiVo Manager, Original Content Licensing — NYC — Spotify Java Web Developer — Hollywood, CA — Forti... More
Five Ways ‘X Data’ Fuels the Intelligent Enterprise (Digitalist)
Some people love numbers. They love ratios, percentages, scores, ratings, targets, charts, and spreadsheets. Operational data (“O” data) and customer experience data (“X” d... More
Salesforce Open Sources Lightning Web Components (ZDNet)
Salesforce said it will open source its Lightning Web Components framework for developers. The move is designed to give Salesforce's Lightning user interface platform more reach wi... More
It Takes More than a CMO to Deliver Customer Experience (Adobe Blog)
Change-making CMOs understand first hand that customer experiences are the ultimate differentiator. And a customer’s most recent “best experience” — whether with your organ... More
AWS, Emirates NBD Partners to Create AI-Enabled ‘Bank of the Future’ (Gigabit)
Using AWS’ machine learning, data analytics, Internet of Things and Natural Language Processing services among other technologies, Emirates NBD believes the partnership will help... More
How Google is Rewriting the Rules of Ad Auctions (AdAge)
In the coming months, Google is aiming to level the playing field for advertisers when it comes to bidding on ad inventory across sites that use Google Ad Manager, which is much of... More
6 Trends Changing the Role of Data Scientists (Forbes)
Business competition is increasingly defined not just by product quality or delivery logistics, but also by unique data assets and the ability to capitalize on them. It should be n... More