Strategy

 

Why Brands Need to be Ready For AR-Enabled Super Consumers (Forbes)

Emerging technologies in augmented reality will allow consumers to harness the information and pricing resources of the internet while simultaneously experiencing the advantages of... More

MicroStrategy to Offer Employees Bitcoin Retirement Plans (Decrypt)

MicroStrategy CEO Michael Saylor said his company will offer employees access to Bitcoin retirement plans. MicroStrategy employees will be able to invest in the biggest cryptocurre... More

Platforms are Fighting for Creators With Cash – But it’s Brands that are Funding the Content (Protocol)

Social media platforms are trying to attract creators with a slew of new money-making tools, including dedicated funds and subscriptions. But creators who make a living from social... More

Eluvio to Power Free Stream of March 18 ‘Dollyverse’ at SXSW

Leading up to the eagerly awaited releases of her original novel, Run, Rose, Run, co-written with best-selling author James Patterson, and its companion music album, global superst... More

Here’s Why You Need ‘DesignOps’ and How You Can Achieve It (Digitally Cognizant)

With these three steps, you can scale the creativity and innovation of your design team to differentiate the user experience.... More

6 Things CIOs Must Know About NFTs (CIO)

Non-fungible tokens (NFTs) have caught the attention of investors and businesses alike. But before you leap in, understand the potential benefits and pitfalls.... More

AWS, Salesforce Team Up to Combine Direct-to-Consumer Video Streaming, Analytics (TR)

The combined offering is designed to create greater customization of user experiences, increase retention and be easily configurable for a variety of applications.... More

Want to Rule the Metaverse? Symbolism is Key (Fast Company)

Brands will need to blend the physical and digital worlds to succeed.... More

Top Digital Transformation Trends for 2022 (Raconteur)

Whether it’s investing in 5G, harnessing automation or supporting the deskless workforce, digital transformation will be a hot boardroom topic in 2022.... More

Retailers Turn to Hybrid Cloud, AI to Meet Shifting Consumer Behaviours (Twice)

As the pandemic has transformed the nature of work with more employees working from home than ever before it has also changed how consumers shop according to new study from IBM and... More

Where Blockchain and Cryptocurrency Will Take Us Next (ZDNet)

The evolution of new technologies, financial innovations and the dramatic evolution of digital currencies is transforming the way we use money. How it will evolve is anyone's guess... More

Omnichannel E-commerce Growth Increases API Security Risk (Security Intelligence)

Today, a lot of the digital innovation we see is largely thanks to the application programming interface (API). Without APIs, rapid development would be nearly impossible. After al... More

Fighting for Web 3.0: Digital Wallet Wars are the New Browser Wars (CoinTelegraph)

The same way the browser became the window into the early internet, digital wallets are becoming the interface for the decentralized internet, or Web 3.0.... More

How CIOs are Preparing for the Post-Pandemic World (Raconteur)

CIOs stabilised their businesses in the pandemic, but they’re now focused on the post-Covid business world. We look at their in-tray for the coming year.... More

The Five Biggest Retail Tech Trends in 2022 (Forbes)

It's clear that even in 2022, customers still want in-person retail, particularly when it can be augmented with technology to create new experiences and match the convenience facto... More

Amplitude: 22 Predictions for Digital Optimization in 2022

The digital world moves fast. Amplitude data shows that from 2020 to 2021, daily active users of digital products increased by 54%. With that increase in activity comes higher expe... More

The Changing Role of the CIO (SAP Insights)

The commercialization of technology, particularly mobile, means we are also influencing customer demand on an enterprise level. In the cloud era, customers expect solutions to be a... More

Zixi Works With AWS for Advanced Monitoring

Zixi is building on its existing work with Amazon Web Services by integrating AWS Cloud Digital Interface and AWS Elemental Link. The incremental capabilities have been added to th... More

Invest Now, Win Later: Inside the ‘Buy Now, Pay Later’ Gold Rush (Protocol)

It's not just a new form of consumer credit. It's the future of shopping and payments. And everyone from Apple to Visa wants in.... More

Streaming Revenue — Not Music — Makes the World Go ‘Round (Vistex Blog)

With so many platforms available, navigating the streaming landscape to find the right services to maximize an artist’s streaming revenue while also connecting with new fans and ... More

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