Tag Archives: adobe

Adobe has launched Creative Jams, an event series where members of the creative community participate in a fun, competitive environment. Teams work together to complete creative ch... More

People in the modern workforce operate within communities of co-workers, customers, industry peers, and even technology systems. This is changing how we work, as job roles blend to... More

Why aim audio ads at smart speakers now? "Almost 80 percent of audio is consumed in places that visual media can’t reach users,” says Adobe Advertising Cloud’s Siddhant Bhati... More

Acrobat has long since become the lingua franca for exchanging digital documents. In the past year alone, some 200 billion PDFs were opened in Adobe products. Three quarters of the... More

Articles extolling the virtues of Chromebooks almost always mention that they have become powerful enough to handle everything most people do with a computer outside of power-hungr... More

After transparency, back-handers and disintermediation by platforms, media agencies are also facing a competitive challenge from interest shown by big consulting firms. Is this the... More

Adobe is working on artificial intelligence that can spot the markers of phony photos. In other words, the maker of Photoshop is tapping into machine learning to find out if someon... More

“It really feels like we are in a new golden age of filmmaking,” says Van Bedient, senior business development manager at Adobe. “The way stories are told and enjoyed is chan... More

At the VidCon conference in Anaheim, Calif., June 19, Adobe introduced Project Rush, a new app that it said automatically syncs all of one’s digital workflows to the cloud, enabl... More

Dubbed Attribution IQ, the new tool sits within Adobe Analytics Cloud and was unveiled to coincide with the opening day of Cannes Lions, with the company claiming that it can help ... More

Adobe’s recent $1.68 billion purchase of e-commerce company Magento stands to give Adobe a boost on multiple fronts, starting with the ability to “seamlessly integrate” comme... More

The project is part of an Adobe initiative called Hidden Treasures that resurfaces design gems from the past in Adobe products–previously, the company recreated the paintbrushes ... More

Adobe has set its sights on the Bauhaus, the short-lived (1919 to 1933) but immensely influential German school of design. And lettering, rather than furniture and architecture, is... More

Adobe has introduced what they call Project Aero, a new AR authoring tool for designers and developers. While details are limited at this time, Adobe has promised that Project Aero... More

In advertising – where marketers are always on the lookout for a new “hero” format – connected TV has the makings of just such a conflicted hero. The progeny of TV and digi... More

In advertising – where marketers are always on the lookout for a new “hero” format – connected TV has the makings of just such a conflicted hero. The progeny of TV and digi... More

What Adobe, SAP, Salesforce and others before them are attempting to create is a solution that allows for a tighter coupling of solutions thus enabling you to deliver a seamless, c... More

Adobe’s CIO, Cynthia Stoddard, is so committed to ensuring employee experiences are as personalised and strong as customer experiences, she’s dedicated one of her team leaders ... More

A handful of Adobe product managers and software developers have received a patent that collects data from one set of platforms, enforces any restrictions for use of the data colle... More

Adobe agreed to buy e-commerce company Magento for $1.68 billion, in a bid to capture a bigger slice of the digital-commerce industry. The Photoshop software provider is making its... More