All posts by Jeff Hyatt

How Companies Can Mine Online Reviews for Product-Development Gold (Kellogg Insight)

Companies have long relied on market research to determine how customers are using their products and whether they have underlying needs that a new feature might meet. Much of this... More

Five Digital Ad Trends That Will Change Everything in 2020 (IAB)

AR, 5G, esports … oh my! These are just a few of the major themes that will drive digital media conversations in 2020, and every one of them revolves around the untold quantities... More

Analytics Alone is No Longer Enough (TechNative)

Analysis isn’t enough. We need synthesis and analysis to connect distributed data to the analytic supply chain – with catalogues as the connective tissue. The tech is there tod... More

Cable Lost, but Streaming Services Aren’t Ready to Celebrate (Bloomberg)

People have been talking about the streaming era for so long that it’s hard to imagine the tipping point just happened. In 2019 the rate of Americans quitting cable went from ste... More

CES 2020 Proved VR, AR are Thriving (VentureBeat)

Virtual and augmented reality have had a rough few years: Pundits tried to proclaim VR “dead” despite growing consumer interest and sales, while AR’s high prices and limited ... More

Quibi Bets on a Future of Quick Clips, Tiny Screens (Wired)

TV, but on phones! You know—for kids? That’s it. That’s the pitch. The company making that pitch is called Quibi—a portmanteau of “quick bites.” Its product: less-than-... More

Grammys to Stream Red-Carpet Preshow Exclusively Via Twitter (Billboard)

For the first time in Grammy history, fans can tune in to the red carpet preshow on social media. The Grammys announced Wednesday (Jan. 8) that Grammys Live From the Red Carpet, fe... More

CES 2020: Spotify Debuts New Ad Tools for Podcast Advertisers (AdAge)

Spotify is modernizing how marketers advertise on podcasts, introducing a slew of new tools at CES in Las Vegas that make the old medium feel slightly more new. The company is cal... More

Apple’s Story is Shifting Thanks to the Massive Success of AirPods (CNBC)

Apple’s App Store growth appears to have slowed in 2019, a potentially negative sign for the company’s focus on growing its services business to offset weaker iPhone sales. But... More

Verizon Media Names Rathi Murthy as CTO (MESA)

Verizon Media announced the appointment of Rathi Murthy as the company’s Chief Technology Officer. Based in Sunnyvale, CA, Rathi will oversee Verizon Media’s global technology ... More

Streaming Services Reckon With Password-Sharing ‘Havoc’ (THR)

Password sharing has serious economic consequences. In 2019, companies lost about $9.1 billion to password piracy and sharing, and that will rise to $12.5 billion in 2024, accordin... More

Netflix, Dolby Soho Team for Immersive Exhibit (Deadline)

Netflix continues to pull out all the stops on behalf of its bumper crop of Oscar-bait films. It has teamed with Dolby on an immersive exhibit in New York that will showcase Dolemi... More

CES 2020: Whitman, Katzenberg Reveal Final Details on New Streaming Service Quibi (CNBC)

Meg Whitman and Jeffrey Katzenberg revealed the final details of their streaming service Quibi. The service will launch on April 6 for $4.99 per month with ads or $7.99 per month f... More

A 2020 Vision for TV’s Future (MCN)

The year 2020 is here and TV will, once again, never be the same. Streaming video, subscription services, pirates, connected TVs, interactive programming and much more have changed... More

CES 2020: Apple, Facebook Sing From the Same Consumer Privacy Songbook (Forbes)

Facebook and Apple, which have spent more than a year sparring over privacy, adopted an astoundingly civil tone at the Consumer Electronics Show in Las Vegas — singing from the s... More

5 Cybersecurity Trends for 2020 (CIO Dive)

Cybersecurity is a thankless job, where success is measured by silence — mishaps make headlines. Last year data privacy regulators sank their teeth into companies that were breac... More

Connected Car Security is a New Kind of Mobile Security Risk (Security Intelligence)

Earlier this year, we published a piece about the need for a cybersecurity wake-up call in the automotive industry. The focal point of the story was a report on the industry by Syn... More

IoT Devices are Cybercriminals’ Favorite Targets – and Attacks are Skyrocketing (Verdict)

In most circumstances, anything numbering in the billions is difficult to comprehend. It’s an abstractly huge volume normally reserved for the global population or the gross dome... More

AI and Cybersecurity: Plague or Promise? (Avanade Insights)

We hear from our teams every day regarding how cyberthreats to our enterprise are getting more frequent, more sophisticated and more targeted. Cyber intrusions, specifically public... More