By Shiv Sehgal, Chief Product Officer, RSG Media - As we look to the future to TV advertising, one thing is certain: Broadcast networks have had a difficult time fighting the po... More
Tag Archives: analytics
M&E Journal: Artfully Forecasting Intelligent Ratings With Artificial Intelligence
Assembling the CX Team of the Future (Avanade Insights)
Virtually every organization these days is giving Customer Experience (CX) some attention, and many are formally building up their CX function. Wondering which skills are indispens... More
2020 Enterprise Analytics Trends: Data-Driven Upskilling Becomes an Enterprise Requirement (MicroStrategy)
According to a Business Higher Education Forum and Gallup report, 59% of employers said that this year, data science and analytics skills will be required of all their finance and ... More
AWS Machine Learning, Analytics Tapped by Bundesliga
German soccer league Bundesliga is now looking to Amazon Web Services (AWS) and its machine learning and analytics, to both improve personalized fan experiences and deliver new ga... More
5 Trends That Will Impact AI, Analytics, Data Governance in 2020 (IM)
Artificial intelligence at the enterprise level has truly reached critical mass. It’s no longer an “if” question, but more of an inquiry into “how” and “when” AI will... More
10 Predictions for the Next Decade of Analytics (CMO)
AI and other analytics technologies are driving incredible innovations and advancements that are making it possible to do things with data that business leaders only dreamed of a s... More
MicroStrategy: Top 10 Enterprise Analytics Trends to Watch in 2020 (HITS)
MicroStrategy revealed its 10 Enterprise Analytics Trends to Watch in 2020 report. In collaboration with leading analysts and influencers from Forrester, IDC, Constellation Researc... More
Adobe, MLB Team Up to Create the Next Generation of Analytical Talent (CIO)
Every organization has felt the acute shortage of workers with analytic skills. But while the headlines often focus on the lack of data scientists, the far larger problem is that o... More
SoftServe Achieves AWS Retail Competency Status (SCN)
SoftServe announced that it has achieved Amazon Web Services Retail Competency status. The recognition acknowledges that SoftServe has technical proficiency and proven customer suc... More
Seattle Seahawks Swarm AWS, Seeking Gametime Analytics (CIO Dive)
The Seattle Seahawks chose Amazon Web Services for its cloud computing, machine learning and artificial intelligence needs. The National Football League team will use the AWS cloud... More
Accelerating Analytic Velocity (Tamr Blog)
To be competitive, all businesses today must be much faster at asking the right questions and making decisions quickly, with the ultimate customer experience always top of mind. Ho... More
TV Time Acquires Mediamorph, Revamps Into Whip Media Group
Content tracking platform company TV Time has agreed to acquire content value management (CVM) platform operator Mediamorph, the companies announced Oct. 15. TV Time, which is u... More
HITS Fall: AI-Based Analytics Can Give Content Owners Productivity Boost, Cinelytic Says
Content owners today are looking for every edge they can find to improve productivity, and real-time analytics driven by artificial intelligence (AI) made available in a cloud-base... More
How Infosys Reimagined the Tennis Experience (Knowledge@Wharton)
Fans access real-time insights on their handheld devices because of the Infosys Tennis Platform, a suite of digital technology tools contextualized to multiple aspects of tennis. T... More
3 CTO Takeaways: Go Digital With Advanced Analytics (Thrive)
When enterprises put advanced analytics at the core of their strategies and operations, they can accelerate their digital business. Dragan Rakovich, DXC Technology’s chief techno... More
DXC Technology Utilizes Adobe Experience Platform to Deliver Hyper-Personalization (CIO)
For IT services and solutions company DXC Technology, using Adobe Experience Platform provided the foundation for improving the efficiency of its website and overall CX. For exampl... More
A Tip for Effectively Measuring Your Video Campaign
By James Maysonet, Head of Business Development, Videocites - The user activity on social media is increasing exponentially every day. There are around three billion estimated s... More
5 Trends Shaping Analytics, Business Intelligence (IA)
With intelligence at the heart of all digital businesses, IT and business leaders are continuing to make analytics and BI a top investment priority. Gartner’s latest report ident... More
Salesforce’s Datorama Unveils Easy-To-Use Data Visualisation, Analytics Tools (B&T)
The ‘Harmonisation Center’ and ‘Data Canvas’ bring a ‘no-code’ approach to data for marketers, allowing users to prepare data for chartsm dashboards and stats quickly a... More
IDC: AI Can Significantly Help Organizations with Analytics, Business Intelligence
Artificial intelligence (AI) is increasingly being used by organizations and the technology can play an especially strong role in helping them with analytics and business intellige... More