Strategy

Boost loyalty with superior customer-focus, optimize your martech for efficiency and foster a culture of continual innovation to prepare for 2025. ... More

Exceptional in-flight entertainment is essential to enhancing the overall passenger experience. With an abundance of titles to choose from, identifying the ideal content offerings ... More

Due to government-mandated regulations, exporting content to international markets poses a significant challenge for many in the Media and Entertainment industry. These regulations... More

As AI technology evolves with time, we could expect a disruptive future in the Web3 industry.... More

AI revives Oasis’ distinctive sound, raising complicated questions about the intersection of creativity and technology.... More

To stream or not to stream? The answer is “to stream,” according to Nielsen, who reported that streaming services captured more viewers than cable or broadcast TV for the first... More

Adobe Podcast, formerly known as Project Shasta, is a cloud-based audio production tool. As the name suggests, it’s aimed primarily at podcast production, though it might interes... More

Sarah Conley Odenkirk explains the importance of the Kashtanova decision for artists working with generative AI.... More

As Ira Rubenstein, chief digital and marketing officer at PBS, said in a recent segment of the AWS series The Big Idea, “AWS helped us figure out how to bring 300-plus local stat... More

Generative AI has the potential to drastically change what users expect from search, and companies such as Microsoft and Google are placing big bets on what it might yield. But des... More

Because of advancements in technology, modern businesses are able to develop strategies that are more productive. The usage of digital media has made both business and interpersona... More

The Media and Entertainment industry is complex, and many factors can impact content's ability to find an audience. Writing and producing an engaging story are only two elements of... More

Disruptive forces dictate the need for speed when it comes to key digital initiatives. Here’s how IT leaders are overhauling strategies and processes to streamline IT for quicker... More

Most podcasters will recognize the common checklist of needed tools: hosting platform, recording software, editing tool. But what many podcasters overlook is content management—h... More

IRIS.TV’s CEO Field Garthwaite explains the value of contextual advertising and how his company’s IRIS_ID makes it easy for brands to identify and target contextual audiences.... More

For decades, movie theaters have been an integral part of the entertainment industry, providing a platform for movie enthusiasts to experience the magic of the big screen in a comm... More

Pressures mount to mitigate costs. Chuck Parker, Sohonet CEO, reviews key trends for M&E teams to consider in 2023.... More

Spotify is testing a new service called "token-enabled playlists," which allows holders of non-fungible tokens to connect their wallets and listen to curated music. The pilot is cu... More

Despite an unstable business environment of supply chain pressures, inflation, skills gaps, and talk of recession, some midsize companies are not just surviving – they're thrivin... More

With their translation expertise, XL8 is looking to move into real-time subtitle generation for events such as sports and concerts. When asked about the future of machine translati... More